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Dołączył: 29 Paź 2024 Posty: 1
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Wysłany: Wto Paź 29, 2024 11:27 Temat postu: 4 Practical Tricks for Using the Google Image Search Engine |
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You have probably used the Google image search engine many times to find photos on a specific topic, but the truth is that we can use this image search engine for many other things that I will explain to you in this article.
Some of the things I will teach you in this article could be said to be little tricks that could help you improve your web positioning or visibility in the Google search engine.
Let’s get started…
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Table of Contents [ Hide ]
1 How do we know if the Google Images search engine is indexing our photos?
2 #1. Reverse Image Search on Google (reverse search)
3 #2 Use reverse search to always post original images
4 #3 Advanced Image Search
5 #4 Images as a mechanism to increase domain authority
6. What do we do when we detect that another website has copied some of our images or photos?
7 Conclusions
How to know if the Google image search engine is indexing our photos?
It's very simple, what we are going to do is go to Google images , and we will add the following sequence for the photos and images that the main image search engine has stored on our website or blog.
Instruction: site:domainname.com
Example: site:marketingandweb.es
google image search engine
It is very important that when we click on any of these images, the enlarged image contains a link to the source article of the blog or the web page, so that in this way you can increase web traffic from the Google Images search engine.
4 Practical Tricks for Using the Google Image Search Engine
#1. Reverse Image Search on Google (reverse search)
Reverse image search in the Google search engine can be very useful to find other sites that have published some of our images or infographics.
There are 2 very practical ways to do a reverse image search:
1.- Use the Google Images search engine itself.
It's very easy to apply and my preferred way to search and find what other sites my images are posted on.
2.- Use any of these tools.
Surely you have asked yourself this question at some point: who publishes my images and photos on their blog or website? Well, now we are going to answer this question with a good selection of tools.
Raider Image
The tool is very simple to use, just enter the URL of our infographic or attach it from our computer and click analyze.
TinEye
tineye
Very easy to use and with which we can quickly find on which websites some of our images are published.
CTRLQ.org
ctrlq
Free online service designed to help photographers take care of where their photos are published.
#2 Use reverse search to always post original images
I think you will find this way of applying Google images very interesting, and this is because it is becoming more and more common to use images that we have downloaded from a free or paid image bank , and this can make our image not original and therefore be duplicate content that lowers the quality score of that website and logically negatively affects its web positioning.
Have you ever analyzed whether the images you used are really original before publishing an article?
To do this is very simple, we are going to carry out the same method as above, that is, we are going to do a reverse search of these new images that we are going to use in the new article, if no results are found it will mean that the images are original, but if the opposite happens and you find results then follow one of these recommendations.
Tip: Turning a duplicate on page seo service image into original content
What you have to think about is that Google makes a pixel-by-pixel comparison between your images and those that are already indexed in the search engine's own cache, so perhaps by making a small variation of the same we can convert said image into original content.
Here are some tips that can help you convert a duplicate image into a completely original one for the Google search engine:
1.- Flip the image horizontally.
2.- Change the background color.
3.- Zoom in on part or all of the image.
4.- Make a cut.
5.- Add new elements to the image.
If you want to continue learning more about how to create and optimize images, I recommend you download my ebook.
ebook-create-and-optimize-images
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I also recommend the post 20 tools to retouch photos professionally .
#3 Advanced Image Search
advanced image search
Advanced image search can be very useful to add many more filters and find the images you are looking for more easily. Just think about the number of images that the Google search engine has to understand the great utility of knowing how to use advanced image search.
These are some of the filters we can apply:
Type of match or coincidence with the image.
Image size.
Image type.
Region.
Site or domain.
File type.
Rights of use.
In this last section I would like to pause a bit, since sometimes due to ignorance we think that all the images that appear in Google images are free and can be used freely and this is not the case , and one way to restrict the use of images freely from the Google image search engine is through advanced search and indicating a filter “that can be used or shared freely”, in this way we can be completely calm when using them.
It is also very interesting to know the Google search operators so that we can establish greater precision and limitation for each and every one of our searches.
#4 Images as a mechanism to increase domain authority
domain authority
My blog has a domain authority of 51 out of 100, and one of the mechanisms or methods through which I have obtained high-quality links and increased that DA is through the creation of infographics.
Some people might think that an infographic alone will not get links, and I totally agree with that. We need to know how to reach many websites that could use it and thus get many links through a single piece of content, a simple infographic.
Furthermore, the best thing about all this is that we will be able to increase the authority of our domain in a completely natural way, that is, just as the Google search engine tells us. _________________ on page seo service |
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